These days, it’s not just internet security. Here are four ways businesses can protect themselves from the latest potential threats.
There’s a lot of talk about business performance: how to drive better leads, how to enhance customer care, and all this is great. But what about security? Shouldn’t this be a central conversation? How are we keeping our businesses safe and secure from theft, hacking and other malicious behavior? Because we haven’t got it figured out.
In a recent study, 78 percent of people claimed that they were aware of the risks of unknown links in emails but clicked them anyway. Clearly, there’s a gap that needs to be addressed. In this article, I provide four security tips that will specifically apply to how you can make your business more secure.
1. Make security everyone’s business
The first point relates to culture, and it’s one that can potentially make a huge difference in ensuring your business is secure. Namely, make sure security is a topic that is addressed at your workplace at all levels of staff. Security threats are even more threatening if there’s no education around them. Have regular (at least annual) meetings that educate your staff on common security threats and how they can be neutralized.
Security breaches are often the consequence of people becoming complacent. Regular gatherings that educate and remind will help staff stay vigilant in addressing security threats. Security is not just a matter of strategy or technology; it’s also about making sure everybody feels responsible for keeping the workplace safe.
2. Get the gear
Too often, businesses and business owners fall into the trap of thinking they can handle everything themselves. But sometimes, it’s better to buy or partner than it is to build. Leave security to the professionals who understand its intimate workings so that you can focus on what’s important: the day-to-day operation of your business.
Make sure you have robust and up-to-date software, and get it up and running on all computers housing work-related information. Once the software is functioning, you can simply sit back and let it take care of the nuts and bolts of security for you. Don’t skimp on security solutions either. While there are several free, decent antivirus and other security software programs available, these may not be comprehensive enough to protect your business from all threats. Do the research and commit to the solution that protects your business best – not simply the cheapest or most convenient option.
3. Think comprehensively
Just because we’re living in a digital age doesn’t mean that security simply means internet security. There are numerous levels of security that are important to think about and strategize for.
For example, a business needs to not only have security software but also a good physical security system overseeing the workplace. After all, most threats that exist online can also occur through old-fashioned theft. Make sure your building is also secure.
Moreover, it’s a great idea to integrate security concerns into hiring itself. When interviewing prospective employees, make sure this question is at the top of your mind: Is this person trustworthy?
4. Have policies in place
Probably the very best thing a business can do to keep its workplace safe is simply to have policies and procedures in place that address security needs. Don’t leave security up to individual judgment. Research best practices and enforce them across the board.
That way, when confronted with a potential threat, your staff will have a unified and stellar response to meet it with.
For many, security is an anxious topic. Many of us are so anxious at the thought of something going wrong that we’re afraid to adequately prepare. But equipped with these tips, it’s my hope that any business can make significant strides to ensure a safe, secure workplace.
Dan Scalco is the founder and Director of Marketing at Digitalux, a digital marketing company located in Hoboken, New Jersey. Throughout his career, he has helped hundreds of businesses save time, increase leads, and maximize sales.